Past Events (Jan 2004 - Dec 2004)

Partial list of events where IMC International's CEO Dr V Kumar has participated as one of the key speakers:

Jan 29-30, 2004
Executive Retail Program
Tilburg, The Netherlands
Organized By: Tilburg University
Speaking Topic: Customer Loyalty & Profitability in Retailing.

Feb 2, 2004
C & A Executive Workshop
Brussels, Belgium
Organized by: C & A
Speaking Topic: Pricing strategies, like-for-like space and Profitability.

Feb 3, 2004
ING Post Bank Executive Program
Tilburg, The Netherlands
Organized By: ING
Speaking Topic: Service Differentiation, Market Segmentation and Customer Profitability.

Feb 27, 2004
Research Workshop
Boston, MA, USA
Organized By: Babson College
Speaking Topic:" To Double or Not: The face value of Coupons"

March 4 - 5, 2004
Conference on Customer Management
Durham, NC, USA
Organized By: Marketing Science Institute & Duke University
Speaking Topic: Maximizing Customer Profitability

March 23-25, 2004
CRM Conference
Athens, GA, USA
Organized By: American Marketing Association
Speaking Topic: Maximizing Customer Loyalty and Profitability

April 1 - 2, 2004
Research Seminar
Cleveland, OH, USA
Organized By: Casewestern Reserve University
Speaking Topic: Defining, Measuring and Exploiting Customer Lifetime Value

April 16, 2004
Marketing Executive Roundtable
Atlanta , GA, USA
Organized By: Georgia State University
Speaking Topic: Implementing Customer Lifetime Value

April 25 - 29, 2004
AMA School of Marketing Research Workshop
Athens, GA, USA
Organized By: American Marketing Association
Speaking Topic: Linking Loyalty and Profitability Through Customer Lifetime Value

June 16 - 19, 2004
AMA Doctoral Consortium
College station, TX, USA
Organized By: Texas A & M University
Speaking Topic: Linking Acquisition and Retention to maximize Profitability

June 23 - 26, 2004
Marketing Science Conference
Rotterdam, The Netherlands
Organized By: INFORMS Society on Marketing Science
Speaking Topic: Targeting the Right Customers with the Right Product at the Right Time

July 4 - 7, 2004
International Symposium of Forecasting
Sydney, Australia
Organized By: International Institute of Forecasters
Speaking Topic: Forecasting with Diffusion of Innovation Models

Oct 11-12, 2004
ING CEOs Executive Program
Bombay, India
Organized By: Duke Corporate Education
Speaking Topic: Leveraging Customer Intimacy for Customer Profitability.

Oct 14, 2004
HSBC Executive Workshop
Bombay, India
Speaking Topic: Customer Loyalty & Profitability.

Oct 29, 2004
The Hartford Executive Program
Hartford, CT, USA
Organized By: University of Connecticut
Speaking Topic: Exploiting Customer Lifetime Value.

Nov 15 - 19, 2004
AMA School of Marketing Research Workshop
Athens, GA, USA
Organized By: American Marketing Association
Speaking Topic: Linking Loyalty and Profitability Through Customer Lifetime Value

Dec 10 - 12, 2004
Practitioner - Academic Collaboration Research
New Haven, CT, USA
Organized By: Yale University, Marketing Science Institute
Speaking Topic: A comparison of marketing metrics for maximizing ROI