Past Events

Partial list of events where IMC International's CEO Dr V Kumar has participated as one of the key speakers:

Jan 29-30, 2004
Executive Retail Program
Tilburg, The Netherlands
Organized By: Tilburg University
Speaking Topic: Customer Loyalty & Profitability in Retailing.

Feb 2, 2004
C & A Executive Workshop
Brussels, Belgium
Organized by: C & A
Speaking Topic: Pricing strategies, like-for-like space and Profitability.

Feb 3, 2004
ING Post Bank Executive Program
Tilburg, The Netherlands
Organized By: ING
Speaking Topic: Service Differentiation, Market Segmentation and Customer Profitability.

Feb 27, 2004
Research Workshop
Boston, MA, USA
Organized By: Babson College
Speaking Topic:" To Double or Not: The face value of Coupons"

March 4 - 5, 2004
Conference on Customer Management
Durham, NC, USA
Organized By: Marketing Science Institute & Duke University
Speaking Topic: Maximizing Customer Profitability

March 23-25, 2004
CRM Conference
Athens, GA, USA
Organized By: American Marketing Association
Speaking Topic: Maximizing Customer Loyalty and Profitability

April 1 - 2, 2004
Research Seminar
Cleveland, OH, USA
Organized By: Casewestern Reserve University
Speaking Topic: Defining, Measuring and Exploiting Customer Lifetime Value

April 16, 2004
Marketing Executive Roundtable
Atlanta , GA, USA
Organized By: Georgia State University
Speaking Topic: Implementing Customer Lifetime Value

April 25 - 29, 2004
AMA School of Marketing Research Workshop
Athens, GA, USA
Organized By: American Marketing Association
Speaking Topic: Linking Loyalty and Profitability Through Customer Lifetime Value

June 16 - 19, 2004
AMA Doctoral Consortium
College station, TX, USA
Organized By: Texas A & M University
Speaking Topic: Linking Acquisition and Retention to maximize Profitability

June 23 - 26, 2004
Marketing Science Conference
Rotterdam, The Netherlands
Organized By: INFORMS Society on Marketing Science
Speaking Topic: Targeting the Right Customers with the Right Product at the Right Time

July 4 - 7, 2004
International Symposium of Forecasting
Sydney, Australia
Organized By: International Institute of Forecasters
Speaking Topic: Forecasting with Diffusion of Innovation Models

Oct 11-12, 2004
ING CEOs Executive Program
Bombay, India
Organized By: Duke Corporate Education
Speaking Topic: Leveraging Customer Intimacy for Customer Profitability.

Oct 14, 2004
HSBC Executive Workshop
Bombay, India
Speaking Topic: Customer Loyalty & Profitability.

Oct 29, 2004
The Hartford Executive Program
Hartford, CT, USA
Organized By: University of Connecticut
Speaking Topic: Exploiting Customer Lifetime Value.

Nov 15 - 19, 2004
AMA School of Marketing Research Workshop
Athens, GA, USA
Organized By: American Marketing Association
Speaking Topic: Linking Loyalty and Profitability Through Customer Lifetime Value

Dec 10 - 12, 2004
Practitioner - Academic Collaboration Research
New Haven, CT, USA
Organized By: Yale University, Marketing Science Institute
Speaking Topic: A comparison of marketing metrics for maximizing ROI

Feb 2, 2005
Executive Seminar
Palisades, NY, USA
Organized By: IBM
Speaking Topic: Growth Strategies for the 21st Century

Feb 8, 2005
Executive Seminar
Ponte Vedra, FL, USA
Organized By: Research Brand
Speaking Topic: Buidling Customer Loyalty & Profitability

Feb 11-14, 2005
Research Seminar
Miami, FL, USA
Organized By: AMA Winter Educator's Conference
Speaking Topics:
  The practice of International Marketing Research
  The impact of Customer Relationship Management on marketing metrics
  A purchase sequence analysis: Framework for targeting customers, products
  and time periods

Feb 16, 2005
Executive Seminar
Miami, FL, USA
Organized By: Institute for International Research
Speaking Topic: Linking customer satisfaction to customer profitability

Feb 17, 2005
Executive Seminar
Ponte Vedra, FL, USA
Organized By: Research Brand
Speaking Topic: Building Customer Loyalty & Profitability

Feb 22, 2005
Executive Workshop
Bangalore, INDIA
Organized By: Siksha Training & Development
Speaking Topic: Customer Loyalty Vs Profitability

Feb 23, 2005
Executive Workshop
Bombay, INDIA
Organized By: Siksha Training & Development
Speaking Topic: Customer Loyalty Vs Profitability

Feb 24, 2005
Executive Workshop
New Delhi, INDIA
Organized By: Siksha Training & Development
Speaking Topic: Customer Loyalty Vs Profitability

Mar 10-11, 2005
Research Seminar
Chapel Hill, NC, USA
Organized By: University of North Carolina
Speaking Topic: The power of Customer Lifetime Value

Apr 14-16, 2005
Distinguished Research Scholar Series
Knoxville, TN, USA
Organized By: University of Tennessee, Knoxville
Speaking Topic: The power of Customer Lifetime Value

May 4-5, 2005
Executive Workshop
Hartford, CT, USA
Organized By: University of Connecticut
Speaking Topic: Customer intimacy, loyalty & profitability

May 6, 2005
Multichannel Marketing
New York, NY, USA
Organized By: New York University
Speaking Topic: The effect of multichannel marketing on shopping behavior

May 21-22, 2005
Marketing Research Camp
New York, NY, USA
Organized By: New York University
Speaking Topic: The power of Customer Lifetime Value

May 23-24, 2005
Marketing Research Camp
Maryland - College Park, MD, USA
Organized By: University of Maryland
Speaking Topic: Analyzing Multichannel Shopping Behavior

June 12-15, 2005
International Symposium on Forecasting
San Antonio, TX, USA
Organized By: International Institute of Forecasters
Speaking Topic: 25 years of Diffusion Research
(Dedicated to Dr Frank Bass)

June 16-19, 2005
Marketing Science Conference
Atlanta, GA, USA
Organized By: INFORMS
Speaking Topic: Multichannel Shopping

June 21-22, 2005
E-BRC Workshop
State College, PA, USA
Organized By: Pennsylvania State University
Speaking Topic: Creating Customer Value in a Service Environment

June 23-24, 2005
Brand/Customer Valuation Workshop
Atlanta, GA, USA
Organized By: Zyman Institute of Brand Science, Emory University
Speaking Topic: Customer Valuation

July 18-19, 2005
Executive Workshop
Bangkok, Thailand
Organized By: UNI
Speaking Topic: Linking Customer Loyalty and Profitability

July 21-22, 2005
Executive Workshop
Hong Kong
Organized By: UNI
Speaking Topic: Linking Customer Loyalty and Profitability

Sep 20-21, 2005
Annual Conference
Boston, MA, USA
Organized By: Insurance Performance Association
Speaking Topic: Customer Loyalty & Profitability

Sep 21, 2005
Alumni Networking Reception & Marketing Presentation
Boston, MA, USA
Organized By: University of Connecticut School of Business
Speaking Topic: The power of Customer Lifetime Value

Sep 23, 2005
Research Seminar
Amherst, MA, USA
Organized By: University of Massachusetts, Amherst
Speaking Topic: The power of Customer Lifetime Value

Nov 7 - 11, 2005
AMA Advanced School of Marketing Research Workshop
Atlanta, GA, USA
Organized By: American Marketing Association
Speaking Topic: Linking Loyalty and Profitability Through Customer Lifetime Value

Nov 12 - 13, 2005
Executive Workshop
Dubai, UAE
Organized By: UNI
Speaking Topic: Maximizing Customer Profitability

Nov 16 - 17, 2005
Executive Workshop
Kuala Lumpur, Malaysia
Organized By: UNI
Speaking Topic: Maximizing Customer Profitability

Nov 22, 2005
Executive Presentation
Singapore
Organized By: NTUC
Speaking Topic: Customer Profitability

Nov 22, 2005
Executive Presentation
Singapore
Organized By: Silk Air / Singapore Airlines
Speaking Topic: Customer Lifetime Value

Dec 2, 2005
Research Seminar
Houston, TX, USA
Organized By: University of Houston
Speaking Topic: CLV: The path to higher profitability

Dec 13-14, 2005
Executive Presentation
Armonk, NY, USA
Organized By: IBM
Speaking Topic: Advanced Forecasting Workshop

Jan 4 - 6, 2006
Academic Practitioner's Conference on Direct Marketing
Williamsburg, VA, USA
Organized By: Direct Marketing Association
Speaking Topic: Thought Leadership Discussion on Direct & Interactive Marketing

Feb 16 -20, 2006
Research Seminar
St. Petersburg, FL, USA
Organized By: AMA Winter Educator's Conference
Speaking Topics: Multiple papers dealing with "Managing Customers for Maximizing Customer Equity"

Mar 1 - 3, 2006
Marketing Science Institute Conference
(Taking Stock of Customer Relationships)
Santa Monica, CA, USA
Organized By: Marketing Science Institute
Speaking Topic: Leveraging superior Marketing Tools for building a Forward-looking CRM Strategy

Mar 20 - 29, 2006
Marketing Strategy
Hyderabad, INDIA
Organized By: Indian School of Business
Speaking Topic: Marketing Strategy

May 4 - 6, 2006
Yale Center for Customer Insight’s 2nd Annual Conference
(Collaborative & Multidisciplinary Research)
New Haven, CT, USA
Organized By: Yale University
Speaking Topic: Targeting Customers Through Effective and Efficient Sales Campaign Management

May 11 -12, 2006
Marketing Metrics Conference
Austin, TX, USA
Organized By: Tocquigny Advertising
Speaking Topic: Leveraging Marketing Metrics for Maximizing Customer Profitability

May 15 - 17, 2006
Marketing Camp
Groningen, NETHERLANDS
Organized By: University of Groningen
Speaking Topic: The effectiveness of CRM Strategy

June 8 -10, 2006
Marketing Science Conference
Pittsburgh, PA, USA
Organized By: INFORMS
Speaking Topic: Linking CLV to Shareholder Value

April, 2007
Research Seminar
College Station, Texas, USA
Organized By:Texas A&M University, Marketing Camp
Speaking Topics: The Power of Word-of-Mouth Marketing

April 29-May 1, 2007
Research Seminar
Vancouver, B.C, Canada
Organized By: INFORMS PractitionerConference
Speaking Topic: The Power of CLV

May 22 -25, 2007
European Marketing Academy (EMAC)
Reykjavik, Iceland
Organized By: Reykjavik UNiversity
Speaking Topic: Managing and Maximizing Customer Value

June, 2007
Research Seminar
The Netherlands,
Organized By: Groningen University, Groningen, Customer Insights Center,
Speaking Topics: Managing Customers for Profits

June 28-30, 2007
Research Seminar
Singapore
Organized By: Marketing Science Conference
Speaking Topic: Will a Frog change into a Prince

Aug 3 - 6, 2007
Research Seminar
Washington, D.C., USA
Organized By:AMA Summer Educators' Conference
Speaking Topic: Managing a Research Center

Aug 3 - 6, 2007
Research Seminar
Washington, D.C., USA
Organized By:AMA Summer Educators' Conference
Speaking Topic: Should Academicians Publish in Practitioner Journal

Sept, 2007
Research Seminar
Helsinki, Finland, USA
Organized By: Swedish School of Business, Hanken MBA Program,
Speaking Topics: CLV & Beyond

Jan, 2008
Teaching Seminar
New Delhi, India
Organized by:GE Leadership, Innovation and Growth Program
Speaking Topic: Strategies to Manage Growth and Innovation.

Jan 30, 2008
Research Seminar
New Delhi, India
Organized by: Leadership, Innovation and Growth Program
Speaking Topic:Implement Cutting-Edge Marketing Strategies For Maximizing Company’s Growth and Profitability.

Feb 1-2, 2008
Research Seminar
Hyderabad, India
Organized by:Global Marketing Summit
Speaking Topic: Brand is Dead. Long Live the Brand.

Feb 18-20, 2008
Research Seminar
Berkeley, CA
Organized By:Customer Reference Forum
Speaking Topic: Impact of Customer Referrals on Profitability.

Feb 25-26, 2008
Research Seminar
Myrtle Beach, SC
Organized by: Hyderabad International Convention Center (HICC)
Speaking Topic: Can Marketing Be Made Both Accountable and Profitable?

Sep, 2008
Research Seminar
Dallas, TX
Organized by: Southern Methodist University
Speaking Topic: Impact of Customer Referrals on Profitability

Sep, 2008
MSI Conference on Marketing Metrics for the Connected Organization
Dallas, TX
Organized by: Marketing Science Institute (MSI)
Speaking Topic: Metrics that Connect Customers and Offerings

October, 2008
Keynote Speech
Las Vegas, NV
Organized by: DMEF
Speaking Topic: “The Influence of Interactive Marketing on Building a Profitable Brand & Customer Management Strategy”

October, 2008
Erin Anderson Conference
Philadelphia, PA
Organized by: The Wharton School
Speaking Topic: “Targeting B2B Buyers”

October, 2008
Distinguished Visitor Speaker Session
Philadelphia, PA
Organized by: Drexel University
Speaking Topic: “A Hidden Markov Model Approach for Resource Allocation in B2B Markets”

November, 2008
Advanced School of Marketing Research
Atlanta, GA
Organized by: American Marketing Association
Speaking Topic: “Managing Customers for Profit”

December, 2008
Executive Presentation
Mumbai, India
Organized by: The Organization of Pharmaceutical Producers of India (OPPI)
Speaking Topic: “A CLV Paradigm for the Pharmaceutical Industry”

December, 2008
Teaching Seminar
Mumbai, India
Organized by: H.R. College of Commerce and Economics
Speaking Topic: “Managing Customers for Profit”